Our services

IRB field Services handles most of the techniques commonly used in market research:

• Face-to-face interviews
• Focus groups
• Telephone interviews
• Online surveys
• Mystery shopping
• Desk research
• Micro surveys for SME's and new entrepreneurs

This includes the preliminary steps for quantitative and qualitative studies:

• E.g. recruitment of participants for focus groups or depth interviews, such as professionals, opinion leaders, consumers, elites...
• Development of questionnaires for CATI, CAWI and CAPI

And the final steps:

• Clean data, tabulations and reporting.